Camilla Sharman
Interiors feature writer

bathroom-1
Image: © Rachèl Reeve

The formats

The home interest magazines feature a range of homes within three formats.

Houses

From family homes with practical interiors, to contemporary conversions. For a whole house feature the minimum requirements to include are the kitchen, living room, two bedrooms and a bathroom.

Makeover rooms

From budget to bespoke kitchens, bathrooms, living rooms and bedrooms. A before picture is a must!

Gardens

From pretty cottage gardens to urban patios, does your garden have lots of design and planting inspiration?

Is my house suitable?

The magazines aren’t just looking from grand houses with magnificent interiors, in fact, traditional family houses are much easier to place. So, as long as your house has some inspiring ideas – perhaps you have an eye for colour, or an eclectic taste – then it may be just what the magazines are looking for.

You’ll be surprised at how a few styling tweaks can make all the difference. And if you do have a grand house, I’d love to hear from you too!

What’s involved?

The magazines work with journalists and photographers to find real homes and gardens for them to feature. There is no cost involved, and you come away with a beautifully designed published feature on your home that you’ll be proud to show your family and friends.

The interview and photo shoot goes ahead once the magazine has given approval.

The magazines won’t accept your home if it’s on the market, rented or has already been featured in a publication.

The feature proposal

I put together a feature proposal which includes some basic details on your home, such as its location, size, value and a brief description of your style and what makes it inspiring.

It also includes some snap shots of your house or makeover room. These shots give the commissioning editors an idea of what’s possible to achieve with a professional photo shoot and whether it will be suitable for their publication.

For a makeover feature, I need a ‘before’ shot, to help show the transformation. And a photo showing the completed room, taken at several angles.

For a full house shoot, I need an exterior shot, and snaps of the kitchen, living room, bathroom and at least two bedrooms.

Your part

The photoshoot and interview usually takes a full day.

It’s not a time to be camera shy as, although the feature focuses on the interior of your home, the magazines require the homeowner to be photographed too.

The interview is more of a chat about what you’ve done to your home and your design choices. Some magazines want to know how much your home cost and what you’ve spent on it, and readers love to know where they can buy items, so you’ll need to share prices and stockist details for the photo captions.

Every homeowner I’ve featured has always enjoyed the experience.

I really enjoyed chatting to Camilla about the work we’d done on our house and having it photographed. She explained the process in great detail and was professional throughout, while being very friendly and approachable.”
Rachel Trigg, Homeowner (House Beautiful)